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Burton Un..Inc.
Un..Inc. was an experiment through which we created a capsule within the Burton brand with the intention of speaking to a very specific audience of snowboarding's "core" influencers.
We worked directly with four of the most progressive snowboarders in the world without the constraints of the usual client supervision of creative approval process. The result was six years of groundbreaking concepts, creative platforms, go-to-market strategies, campaigns and product graphics.
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